With a new Afterword by the author and a new Foreword by Mark Cuban
In this commanding big-picture analysis of what went wrong in corporate America, Alex Berenson, a top financial investigative reporter for The New York Times, examines the common thread connecting Enron, Worldcom, Halliburton, Computer Associates, Tyco, and other recent corporate scandals: the cult of the number.
Every three months, 14,000 publicly traded companies report sales and profits to their shareholders. Nothing is more important in these quarterly announcements than earnings per share, the lodestar that investors—and these days, that’s most of us—use to judge the health of corporate America. earnings per share is the number for which all other numbers are sacrificed. It is the distilled truth of a company’s health.
Too bad it’s often a lie.
Alex Berenson’s The Number provides a comprehensiv, brutally factual overview of how Wall Street and corporate America lost their way during the great bull market that began in 1982. With wit and a broad historical perspective, Berenson puts recent corporate accounting (or accountability) disasters in their proper context. He explains how the wheels came off the wagon, giving readers the information and analysis they need to understand Enron, Tyco, WorldCom, Halliburton, and the rest of the corporate calamities of our times.
- Great product!
In America’s new war, the first guns in the fight are special operations forces, including the Navy SEALs, specially trained warriors who operate with precision, swiftness, and lethal force. In the constantly shifting war on terror, SEAL units—small in number, flexible, stealthy, and ef?cient—are more vital than ever to America’s security as they take the battle to an elusive enemy around the globe.
But how are Navy SEALs made? Dick Couch, author of the acclaimed Warrior Elite, follows SEALs on the ground and in the water as they undergo SEAL Tactical Training, where they master combat skills such as precision shooting, demolitions, secure communications, parachuting, diving, and first aid. From there, the men enter operational platoons, where they subordinate their individual abilities to the mission of the group and train for special operations in specific geographic environments.
Never before has a civilian writer been granted such close access to the training of America’s most elite military forces. The Finishing School is essential reading for anyone who wants to know what goes into the making of America’s best warriors.
- Used Book in Good Condition
Profitability is the key to earning money at home, If a Work at home business is not profitable then it will not last and will not lead to earning money at home in the long term. Any business can continue to operate for a long period of time as long as it is making some profit. The longer a business lasts the more likely it will be successful in the long term. Indeed the first goal of any business should be to make a profit. The profitability of a business will finally depend on three factors:
Having the right product;
Processing your business in the best possible way; and
Keeping an eye on the income and expenses of the business.
In order to be earning money at home it is important to have your mind focused on consistently applying yourself and working through any issue that arises. By initially laying the foundation and building your business a brick at a time your business will grow. It may take time, it may take effort it may take ingenuity but eventually your business will experience growth. The important thing is that you set up a system of making money and sticking to working formulae.
It is important to work at looking for opportunities that arise along the way to business development. When the opportunities arise take action straight away and don’t let any of the advantages evade you. These initial steps may be small but they will be just as important as larger steps that you might take later on when you have established the business. Integrate these opportunities into your working model so that it becomes a part of a systematic way of operating your business.
Every business needs an income. To make a profit you need to have expenses. Earning money at home will depend very much on how much you control these expenses. Do not despise expenses they are the means by which the potential of your business will be achieved.
All businesses have expenses. This is inevitable. The secret of success is not to be without expenses but knowing how to budget for them. Your budget will include a variety of factors. If you are setting yourself up with an internet business it will generally involve the cost of having an internet service provider, perhaps a website host, if you have products the cost of the products have to be taken into account. There will quite possibly be advertising expenses. There may be office equipment to buy and maintain. Undoubtedly there will be some expenses that are unnecessary and indeed harmful. This is an easy trap to fall into when you first start out on your business venture. However wise business people soon work out what is important and what is detrimental to the business.
The one factor, which cannot be overlooked when earning money at home, is the need to promote your business. This may involve advertising expenses, however many working on the internet preferred to forgo conventional advertising and moving towards what is sometimes referred to as “bum marketing”. The primary means of bum marketing is to write articles and submit them to articles sites where they can be picked up by search engines and other publications, which may use the articles in a variety of ways. Article writing is very inexpensive although there may be some initial set up costs. However once the initial setup costs are paid for then article writing is a free way of advertising or promoting your business. There are several other ways to promote your business for free and these are well worth learning about and taking advantage of.
Earning money at home will not be easy however if you take the right approach is can be very rewarding. In the long term you will have a lot of personal satisfaction and you will enjoy a more relaxed and happy life than you might have had continuing to work for somebody else.